Sr Portfolio Manager Job at Sony Pictures Entertainment, Inc., Culver City, CA

VDBIUUk0ZnZ0V0g5SktRK3IrTmV0cnRNQkE9PQ==
  • Sony Pictures Entertainment, Inc.
  • Culver City, CA

Job Description

Sr Portfolio Manager Location Culver City, CA :

At Sony Pictures Entertainment, our mission is to meet audiences where they are and drive awareness, engagement and fandom across our rich and diverse movie and TV content portfolio.

We are looking for a Senior Portfolio Manager to join our creative and strategic team, helping us nurture and expand our network of channels and pages on platforms like YouTube, Meta, and TikTok. Imagine introducing fresh, innovative ways to connect with new audiences worldwide through Sony Pictures' digital playground.

In this exciting role, you won't just be building channels and pages - you'll be bringing ideas to life, launching them into the digital universe, and ensuring they shine every day. You will own relationships with multiple stakeholders across the studio, oversee outside vendors, and liaise with representatives from online platforms. You will be collaborating closely with our strategy, marketing, and analytics teams, to discover new opportunities, make our existing channels even better, and activate around those epic moments that draw fans into our network. You will track the latest platform and market trends and steer our content curation to maximize reach and meet our audiences where they are with the content they want to watch.

As a member of our dynamic and fast-paced team, you'll be right in the thick of things as our network continues to grow and shine. We're all about evolving, learning, and, of course, indulging our boundless passion for film, television, and the exciting future of digital video.

We're on the lookout for someone who's laser-focused on growth, someone with a track record of increasing page and channel metrics against targets. We want a true dynamo, a go-getter who's constantly curious and ready to take our digital network to new heights.

ROLE RESPONSIBILITIES

DIGITAL CHANNEL STRATEGY, PROGRAMMING, LAUNCH & ONGOING MANAGEMENT & CURATION

Forming Digital Strategy + Planning Activations

Create holistic channel and content strategies by tapping into your platform expertise and testing and learning from new initiatives. These strategies will act as guiding principals for the ongoing growth and development of the portfolio of channels overseen by the role and will also be used as thought leadership across the studio. This role will require a determined focus on achieving growth across a portfolio of channels and pages against goals and targets set in collaboration with team leads.

Audience Development + Content Curation From A Fan-First Approach

Utilize in-house tools as well as audience data to make title selections from Sony's deep catalog of IP while collaborating with marketing and brand teams to support new release film and TV. The curation of these titles will work strategically to amplify marketing moments, celebrate holidays and cultural moments globally, as well as deliver a desirable programming slate to audiences on the channels/pages.

You will then take the titles curated to build out channel programming strategies that add to the longevity of the portfolio and achieve growth. These strategies will be well thought through and developed with the fan in mind and the prospect of finding new audiences.

Distilling Social Media Analytics and Providing Actionable Insights

Dive into YouTube, Meta and TikTok analytics to look deeply at the channel, video and series level performance by using the repertoire of in-house and external tools, as well as dashboards. You will draw well-integrated conclusions and tell a cohesive story from insights and analyses that help us understand the audience and fandom of our IP and inform programming, marketing and sales efforts.

Building Presentations With Effective Storytelling

Forge ahead on new and exciting opportunities within the business by building out decks which you will present to stakeholders across the studio with well-visualized slides that explain complex ideas. The person in this role will have dynamic presentation skills that inspires buy-in from various stakeholders.

Collaborating Cross Functionally Across The Studio + Vendors

Work directly with various teams across the studio such as brand, digital marketing, legal, sales and creative teams to align on key initiatives, dates, deliverables, creative, and understand restrictions and usage guidelines. In addition, this role will work with several vendor partners who power the execution of the strategies set forth by the role.

QUALIFICATIONS

  • Bachelors degree
  • 5-8 years of social video marketing experience, YouTube certification a plus but not required
  • Commercial Marketing experience required managing a P&L or Marketing Budgets
  • Experience and interest in digital advertising trends, new technologies and media industry
  • Experience with content curation on social media and video platforms, particularly YouTube, Meta and TikTok preferred
  • Proficiency in distilling insights from YouTube and Meta analytics, with some exposure to TikTok analytics
  • Proficiency in multi-stakeholder project management
  • Familiarity and comfort with using research tools
  • Familiarity with studio content distribution and marketing workflows helpful
  • Strong attention to detail and organization skills
  • Strong analytical, research and quantitative skills
  • Strong communication, presentation, and storytelling skills
  • Strong ability to develop relationships and work cross functionally across partners and stakeholders
  • Strong initiative and the ability to work well with others in a fast-paced, dynamic environment
  • A deep passion for film, television, and media required
  • Experience with people management a plus but not required

Job Tags

Full time, Worldwide,

Similar Jobs

Capital One

Manager, Product Management - Capital Markets & Analytics Job at Capital One

 ...Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or a related quantitative field) or an MBA with a quantitative concentration Preferred Qualifications: ~ Experience translating business strategy and analysis into... 

Taco Bell

Crew Member Days/opener Job at Taco Bell

 ...Looking for daytime work? The Opener/Days schedule is looking for employees who are able to work during the morning/early afternoon. Opening times vary by restaurant. Schedules for Openers can start as early as 6:00am. Dayshift typically ends by 4:00pm. Shift Length... 

Worldwide Flight Services

Air Cargo Ramp Agent - Part Time - STL Job at Worldwide Flight Services

 ...Aviation cargo, Airline passenger, and Aviation ramp services. Our team of people is highly trained, highly skilled, and confident airport service professionals who are supported by...  ...with us?Job SummaryThe work of a Ramp Agent includes the following: loading and unloading... 

Whitefield Academy Preschool

Health Coach Job at Whitefield Academy Preschool

 ...Summary We are seeking a compassionate and motivated Virtual Health Coach to support individuals in achieving their health and wellness goals through personalized guidance, education, and accountability. This role is fully remote and ideal for professionals who are... 

Secure Family Life

Financial Protection Consultant Job at Secure Family Life

 ...established. For over 15 years, weve helped entrepreneurial people create successful businesses helping families make smarter financial decisions. We teach you a proven system, provide world-class mentorship, and give you the tools to succeed. You bring the drive...